November 2024
Research: Bricks to Belonging – The Psychology Behind Home and Ownership
We partnered with psychologists to understand what influences people’s thinking when they talk about wanting to buy a home vs wanting or needing to rent, and to understand what drives their decision-making.
Bricks to Belonging research was based on a four-phase approach: discovery, in-depth interviews, predictive modelling, and recommendations. This mixed method design provided a comprehensive understanding of consumer perspectives and behaviour.
May 2024
Q&A: PRS Political Pulse
In May, 35 members of the Landlord Leaders Community met at the Covent Garden Hotel, London, to look back on the past decade of policy in relation to the PRS and hear from policy influencers on what they want to see in the next political era.
Led by Freelance Broadcaster, Georgie Frost, an expert panel navigated questions from the audience to challenge policy in order to better serve the Private Rented Sector.
December 2023
Research: A Future Tenant Standard
As part of the Landlord Leaders community's mission to drive positive change for the Private Rented Sector, we have brought the tenant voice to the table through new proprietary research.
A Future Tenant Standard is the result of surveying 1,500 renters, 500 recent home buyers and 500 future renters to produce a deep-dive into the Private Rented Sector from a tenant perspective.
January 2022
Research: A New Environment for the Private Rented Sector
We set out to understand the changing shape of the Private Rented Sector through an ESG lens to help shape our strategy, support our broker partners and deliver the support our landlord clients need today and looking forwards.
Landlord Leaders is the culmination of polling more than 1,000 landlords and 200 brokers, plus in-depth interviews across the industry alongside data analysis, to meet that goal. The Landlord Leaders as we have termed them are embracing three major drivers – environmental action; societal impact and entrepreneurialism for growth – to thrive and succeed.
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